Traffic Conversion
Once you've defined your conversion goals, it is important to realize that the thousands of tiny details on your website each either benefit or detriment your user in reaching those goals.
Another way to think of it is like this: Picture your website as a bucket and your web traffic as water. Each little flaw on your website represents a leak in which traffic pours out. As Conversion Specialists, it is our job to identify and repair every single one of these leaks.
The identification is done through usability tests and using professional web analysis software. Once a potential flaw is identified, we zoom in on it and create an AB split test - a different version of the site with just a single change.
Using web analysis software, we determine whether the change was positive, and if so, launch the change and move on to the next one. Your website becomes a sophisticated machine, constantly improving itself and trimming its fat. To learn more, read this traffic conversion case study, or read about the pricing of our traffic conversion services.
